Help shape transformation.

Demographics, digitization, climate change - the economy and society are facing multiple challenges. hbpa advises and supports its customers in positioning themselves as a solution partner to politicians and the public. hbpa is your communication partner of choice when it comes to helping shape transformation.

Hans Bellstedt im Podcast „Hausbesuche“ mit Benedikt Göttert, Berlin-Chef der SERVICEPLAN Group


Companies today are expected to provide public value and contribute to transformation processes. In the “Home Visits” podcast, hbpa owner Hans Bellstedt explains how this can be achieved and communicatively supported with Benedikt Göttert, Berlin boss of the SERVICEPLAN Group:


hbpa aligns its consulting activities with different sectors of industry.

Themenwelt Bauen und Wohnen
Building and living
The "traffic light" coalition in the federal government wants to increase the stock of apartments and ensure that housing remains affordable. It is also important to contribute to combating climate change and its consequences through improved building energy efficiency.
Themenwelt Digitalwirtschaft
Digital economy
Digital technologies are an integral part of our everyday life, whether professional or private. They simplify processes in business and administration, expand the possibilities in the field of education and enable a diverse private life.
Themenwelt Energie und Klima
Energy and climate
The increase in global warming poses gigantic challenges for the energy sector and energy-intensive industry. The conversion of energy production in the direction of climate neutrality and the creation of the necessary line infrastructure mean an unparalleled tour de force.
Themenwelt Finanzen und Altersvorsorge
Finance and retirement
A strong business location requires an efficient financial industry. Banks, insurance companies, asset managers and investment advisors are of systemic importance and are therefore subject to the special attention of the legislator and the responsible regulatory authorities.
Themenwelt Gesundheitswirtschaft
Healthcare economy
Our healthcare system faces the challenge of coping equally with demographic change, digital transformation and increasing financial burdens. This requires top performance in the system, institutional reforms and a structured dialogue with politicians and self-government.
Themenwelt Mobilität
Climate change, population growth and the energy crisis pose enormous challenges for the mobility sector. Providers of mobility services and manufacturers can make important contributions to the transformation, but they also need the appropriate framework conditions.


At hbpa we are one thing above all: a team. Together we give everything for our customers. Respect for one another and an open culture of dialogue are important to us. It is our aim to act objectively, fairly and in a future-oriented manner.

Consulting approach


We listen to you, ask questions, take notes. We want to understand where the shoe pinches and where we can help. The more detailed you describe your challenges to us, the better!

Based on your briefing, we will develop a tailor-made public affairs concept for you. The focus is on your topics, a clear positioning and a catalog of measures.

"It's all about execution" - according to this motto, we gradually implement the concept you have approved. Appointments with MPs, position papers, monitoring or dialogue forums are among the most common formats.


hbpa's range of advisory services consists of different, interlocking services:


hbpa contributes to the public discourse with its own content. Our formats include blog posts, video interviews with politicians and the publication series hbpa WISSEN.


Public affairs is an exciting, relevant and at the same time very special professional field. At hbpa, we offer a wide range of development and advancement opportunities, from PA Interns to Researchers, Junior Associates and Account Managers to Team Leads:

more about careers at hbpa →

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